What to Include in a Job Post When Recruiting Independent House Cleaners
- Diem Martin

- Mar 15, 2018
- 3 min read
Updated: Apr 13
Recruiting cleaners for a traditional cleaning company is already challenging.
Recruiting the right independent cleaning professionals for a referral agency is a different level entirely.
You’re not just looking for availability.You’re looking for professionals who can operate independently and represent your brand well.
If you want to build a strong referral agency, this is one of the most important steps to get right.
Prefer to watch? Here’s a breakdown:
Who This Is For
This is for you if:
You’re trying to find reliable independent cleaners
You’re getting low-quality applicants
You want to attract professionals, not just anyone looking for a job
Why Your Job Post Matters More Than You Think
Your job post doesn’t just attract applicants.
It filters them.
The way you write it will determine:
Who applies
The quality of those applicants
How well they understand your model
If you don’t clearly communicate expectations, you’ll spend more time sorting through the wrong people.
6 Things to Include in Your Job Post
1. Clearly State You Are a Referral Agency
Be upfront about your business model.
You are not hiring employees. You are working with independent cleaning professionals.
This sets expectations from the beginning and attracts the right type of person.
If you’re still refining how to explain your model, read:👉 Cleaning Company vs Referral Agency
2. Who This Is a Good Fit For
Call out the type of cleaner you’re looking for.
For example:
Experienced independent cleaners
Professionals who already have their own clients
Cleaners who are reliable and self-managed
This helps serious applicants self-identify.
3. Compensation Structure
Be clear about how pay works.
You don’t need to overcomplicate it, but applicants should understand:
How they get paid
What they can expect
If you need help structuring this:👉 How to Determine House Cleaning Rate and Cleaner's Percentage
4. What You Provide as an Agency
This is where you stand out.
Highlight what you handle:
Marketing and lead generation
Scheduling
Customer communication
Payment processing
This helps cleaners see the value of working with you.
5. Basic Requirements
Set clear expectations upfront.
Examples:
Prior cleaning experience
Transportation
Legal ability to work
Communication standards
This reduces back-and-forth later.
6. Simple Next Step to Apply
Make it easy for the right people to take action.
Whether it’s:
Filling out a form
Booking a call
Watching an orientation
Keep it clear and simple.
Compliance Note (Especially for California)
If you’re operating in California, make sure your job post clearly states that you are a referral agency, and that language is visible and compliant.
This is not something to skip.
The Goal: Attract Professionals, Not Just Applicants
When done right, your job post will:
Attract experienced cleaners
Filter out unqualified applicants
Set expectations before you even speak
If you want to go deeper into building a strong cleaner network:👉 How to Recruit Qualified Independent Cleaning Professionals
And how to maintain quality long-term:👉 How to Control Quality with Independent Contractors
Want to Build This the Right Way?
If you want to create a system that consistently attracts and retains high-quality cleaners:
Ready to Set This Up Step-by-Step?
If you want the exact scripts, templates, and systems for recruiting and onboarding:
Want to See How Others Are Doing This?
I share insights, real examples, and answer questions inside my community for people who are building or exploring the referral agency model with independent cleaners.
FAQ
What if I’m getting too many unqualified applicants?
Your job post likely isn’t filtering enough. Be more specific about who this is for.
Should I include pay in the job post?
Yes, at least at a high level. Transparency improves applicant quality.
Where should I post my job ad?
Start with platforms where independent cleaners already look for work, and test what performs best in your area.

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